Adapted from A Cautious Tale of Market Segmentation: A Behavioral Perspective by Ada Le, Wardah ...
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Imagine you work for a large corporation that has recently decided to take action in order to ...
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Imagine that you’ve been browsing around online for new healthcare insurance when you finally find ...
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As we march forward into the Fourth Industrial Revolution, not only are we seeing some industries ...
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This article marks Kelly Peter’s (CEO and Co-Founder) contribution to a series on behavioral ...
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